Rediscovery of handloom cluster with reference to sustainability and empowerment

Abstract

This study concentrates on natural dyeing methods to contribute to the sustainability phenomenon, which is a buzzword in the fashion industry now. Kerala being a state where jack tree is abundantly available any time of the year, this study proposes to revive this cluster by training these women with the sustainable and innovative dyeing technique of jack bark dyeing. The jack tree, a major source of natural dye, has a potential demand in the international market. Today people around the globe are rediscovering color using renewable and non-toxic natural sources. Now-a-days, people are becoming health conscious, and are going organic, herbal, or natural. Although there is an affinity towards organic food, organic textiles, herbal cosmetics/medicines, the knowledge about natural dyes and application of natural dyes is minimal. Bark wood of jack tree is first made into chips, sawdust or even powdered. In order to survive in this competitive world, this all women cluster needs to be innovative and creative in what they produce. To keep the handloom tradition with natural tint in it, this jack tree dye recipe will play the major role.