Computing Wearable’s Enabling Taking Body Measurements Physical to Digital

Authors

  • Ms. Shubhangi Yadav (Shinde) Lecturer in D. D. and G. M. Dept., Government Polytechnic, Pune, Maharashtra, India., Author
  • Dr. Bhawana Chanana Professor and Director, School of Fashion Design and Technology, Amity University, Mumbai, Maharashtra, India Author

DOI:

https://doi.org/10.47392/irjash.2021.024

Keywords:

Computing wearable’s, body measurements, fitment, apparel manufacturing industry, size chart

Abstract

If a device tells you that the garment you are wearing is not the best fit for your body, would you change? If yes, then computing wearables are fosters for providing personal information to the wearer about their body measurements. In medical sciences, computing wearables not only track your day-to-day health-related data but also help in effective implementation of prevention and treatment techniques. Online apparel shopping is an easy method, which consumes less time and you can find everything you need. Apparel fitment becomes a key between acceptance and disappointment. In India, there are no standard size charts available, so apparel manufacturers are using size charts as per their own understanding and research. This may irritate the customers while trying to identify the appropriate size, and may result in rejections and returns of apparel. According to recent studies, between 20-40% of all online apparel purchases are returned, with 70% due to issues with fit alone, costing fashion e-tailors millions. Here, the body measurements data generated through computing wearables can be an innovative and interactive method for selecting the right garment, which may put conventional methods of taking body measurements out of the market.

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Published

2021-01-01